Smartacus Corporation: We help businesses get the most out of their website
 
Feb
3

Business Breakfast SEO

written by yankeerudy

Yesterday morning I had the opportunity to present Smartacus to local area business folks at this month’s Tarrant County Business Breakfast. The experience taught me a few things about business networking, and those lessons surprisingly parallel SEO principles.

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Dec
22

Robert Scoble is a Big Baby

written by yankeerudy

Last week Internet industry pundit Robert Scoble started (yet another) firestorm with his blog post about how SEO won’t matter any more in 2010. Naturally, the very headline caused a knee-jerk reaction of condemnation in the SEO industry — we have enough trouble explaining to clients why what we do is important to them (and it is important) without some wag confusing them.

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Oct
27

Mad SEO Scientists

written by yankeerudy

In a recent post I talked about some dumb job posting terminology found on job sites. It occurred to me that SEO specialists aren’t “rock stars” or “gurus” at all. The more accurate descriptor of an SEO consultant is “Mad Scientist.”

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Oct
15

Top Nine SEO Twitter Folks to Follow

written by yankeerudy

In Twitter-land there’s a weekly event called Follow Friday; you point out folks you enjoy reading tweets from, helping your followers find new useful accounts to follow. Here are my top nine favorite search engine optimization tweeters for your enjoyment.

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Oct
5

Secret Behind Free SEO Reviews

written by yankeerudy

In a previous post I expressed my opinions about the Value of a Free SEO Report (short version: not a fan). In my opinion, free SEO reports are essentially useless to the customer and nothing but a lead generator for the SEO firm. Let me elaborate further, and give you the real inside skinny on how they work.

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